PARYĀYA
for your daily needs
We believe that the best way to encourage environmental change is through things people use everyday. With making small lifestyle changes in a consistent manner, together we shall overcome the menace created by convenient single use wastes.
At Paryāya, we offer simple and affordable solutions to everyday waste and disposal problems. With sustainability being at the core of our each offering, we mean what we say. Good for the oceans, good for the land, good for the planet, good for the man.
Our Philosophy
Follow PARYĀYA
अयं बन्धुरयंनेति गणना लघुचेतसाम्
उदारचरितानां तु वसुधैव कुटुम्बकम् ॥ - Vasudhaiva Kutumbakam
The distinction “This person is mine, and this one is not” is made only by the narrow-minded . For those of noble conduct the whole world is one family. - Maha Upanishad sAmaveda VI-72
आत्मनिर्भर भारत - Made in India - Made for India
On a quick perusal of the ownership and control of industry, trade, commerce, and services in the country, one finds overwhelming control of the foreign multinational corporations , wherein around two-thirds or even more of market share is held by foreign brands.
Today, nearly 100% market share is held by foreign MNCs in the soft drinks sector, two-thirds in consumer durables, up to three-fourths in the FMCG, more than 85% in four-wheelers, over 50% in scooters, 75% in smartphones, nearly 100% in computer hardware and so on.
The potential of strengthening economy at village level in the form of cottage and small-scale units is even stronger. Ignoring these possibilities of strengthening rural livelihoods, in the phase of neo-liberalisation we moved away from Swadeshi at a fast pace and this trend has accelerated further in younger generation. Hence the country is moving away more and more from the spirit of Swadeshi. However, there is no doubt that the country and the world still need these valuable ideas perhaps even more than ever before.
Our impact on
the society
Apart from our products playing their part in changing the environment around us, with the help of our customers, we also believe that it is our duty to give back to the society that helps us in more than one way.
We pledge a part of our profits to that section of the society that is most affected and cannot afford basic amenities we enjoy so easily.